USA – InterApp, a Sacramento, CA based AT content startup, raised $1.2m in pre-seed funding.
The equity round was led by WP Capital Group.The company intends to use the funds to double down on early marketing efforts and acquire 10% of the Total Addressable Market (TAM) within 12 months.Founded in 2017 by CEO William Brown, InterApp is focused on developing an AR ecosystem for creators and consumers to create, engage and interact with the static world around them with products that include software and hardware. The company has been positioning itself for rapid growth through strategic partnerships with major brands including Rap Snacks, SXSW and AfroTech, as well as being the leading advocate/authority on AR brand adoption for consumer engagement for over 4 years.The InterApp app is available on Google Play and in the Apple App Store.22/07/2022
