Bonusly Secures $1.5M Seed Round

Bonusly, a leading employee recognition and rewards platform, has raised $1.5 million in funding from FirstMark Capital and Bloomberg Beta in its most recent round. The company is focused on scaling its technology to help organizations build collaborative, inclusive, and productive team cultures that are centered around employee connections.

Last year, Bonusly users gave more than 2.7 million bonuses in 114 countries. And Bonusly users have contributed nearly a quarter of a million dollars to charity.

"HR and People Ops is undergoing a dramatic change, and Bonusly has been fortunate to help drive that change and empower forward-thinking companies to build stronger teams. Bonusly enriches the employee experience by democratizing HR practices that have traditionally been top-down. We're excited to continue growing our team and helping our customers build sustainable, inclusive, and successful work cultures," said Raphael Crawford-Marks, co-founder and CEO of Bonusly.

Frequent and timely recognition is a crucial component of successful company cultures. Many of the world's leading organizations stress the importance of openly acknowledging their team's contributions and showing public appreciation for team members. Bersin & Associates found that a recognition-rich culture can reduce turnover by 31 percent.

Employees using Bonusly reported significant increases among a number of important metrics:
32% said they were more satisfied with their job
45% said they were more likely to keep working with their company
78% said they were more likely to praise their colleagues

"Bonusly has transformed the way we activate peer-to-peer recognition at Chobani. The program has brought our amazingly diverse company together behind a common goal of real-time acknowledgement and fostered a genuine spirit of recognition in all that we do." – Grace Zuncic, Senior Vice President of People, Chobani

Founded in 2013, Bonusly's platform leverages the benefits of public 360-degree recognition, an impressive rewards catalog, and people analytics tools like its new organization graph. In 2014 and 2015, Bonusly secured funding from both Bloomberg Beta and FirstMark Capital.

"We love backing companies that are building new markets with innovative approaches, and Bonusly is a great example of that. Bonusly's real-time, human-inspired view into team performance and company culture has proven results in engaging employees and retaining top talent. Our latest investment will help Bonusly scale and continue developing an industry-leading product for companies around the world," said Amish Jani, a founder and Managing Director of FirstMark Capital.

About Bonusly: Bonusly is a fun, personal recognition and rewards program that enriches company culture and improves employee engagement. With Bonusly, employees can publicly recognize their peers by giving small bonuses that are connected to company core values and add up to meaningful rewards. Bonusly integrates with tools such as Slack, MS Teams, Workday, BambooHR, ADP, Okta, and more.