USA – Outer, Santa Monica, CA-based sustainable outdoor living brand, raised $4.3M in seed funding round.
The round was led by Mucker Capital with participation from Unlock Venture Partners, UpHonest Capital, Reimagined Ventures, Social Starts, Wavemaker, Cybernaut Ventures, K2VC, Plum Ventures, as well as Los Angeles-based consumer-tech entrepreneurs including George Ruan (Honey), Eddy Lu (GOAT), Nick Green (Thrive Market), Ariel Kaye (Parachute), Dan Dinh (TSM), Mark Geller (Happy Returns), Raaja Nemani and Chris Toy (MarketerHire), and Patrick Schwarzenegger. The company intends to use the funds for development and introduction of new products as well as for the expansion of the footprint of their innovative Neighborhood Showroom retail model. Co-founded by Terry Lin and Jiake Liu, Outer is a direct-to-consumer outdoor furniture brand. Its Sofa products are weather tolerant and feature all-weather wicker, UV-resistant materials and the patent-pending OuterShell® which provides integrated coverage for cushions. The brand is currently exploring new pieces to expand their product line. 19/06/2020