UK – LifeScore, a London, UK-based AI music technology company, raised £11m in Series A funding.
The round, which brings the total funding raised to date to £12m, was led by Octopus Ventures, with participation from Warner Music Group, IDEO and 4 Good Ventures. Additional investment was received from existing investor Metaplanet Holdings OÜ, an early backer. The company intends to use the funds to accelerate its traction in Europe, the U.S and Asia by strengthening its technical, audio and operations teams, expanding its customer base, and further investing in its proprietary adaptive music technology. Founded by Philip Sheppard, Tom Gruber, Ian Drew, and Chris Walch, LifeScore creates adaptive music on demand that is algorithmically tailored to the context and needs of the listener, to relax or focus or energize, or to support the emotional narrative of a performance or immersive experience. LifeScore’s Cellular Composition™ is a patented way to transform the building blocks of a composition — artists’ recorded ‘cells’ — into adaptive music by algorithmically selecting, combining, layering, sequencing, mixing, and playing out the final product in real time. The result sounds like music created by talented artists because it is generated from musical raw materials that are composed and performed by world class musicians. Because it can adapt the music in real time, LifeScore can offer the benefits of music to entertain, inspire, relax, energize, and evoke emotion – and keep adapting as conditions change. The technology has applications across AR and other simulated environments, live streaming, gaming, automotive, sleep, fitness, health and wellness. 10/03/2022
