USA – Audience Town, a Newark, NJ-based provider of a data and advertising platform to manage every step of the home journey, raised $6.1M in Seed funding.
The round was led by Wasatch Venture Partners and Aperiam Ventures.The company intends to use the funds to further develop its platform, grow its database of US home buyers and renters, and expand the operations and marketing teams.
Led by CEO Ed Carey, Audience Town is a data and advertising technology platform that enables marketers to reach customers at every stage of the home journey. Using technology, marketers can place, manage, and track ad performance across the digital channels including streaming television, audio, video, mobile, and display.Since its last funding round, Audience Town has launched a self-serve platform, tripled revenue, doubled headcount, and added national clients including Lennar, Blue Apron, and Bear Mattresses. 14/03/2022
