USA – Smarter Sorting, a Boulder, Colo., Austin, Texas, and Los Angeles-based consumer goods data and sustainability company, raised $25m in funding.
The round was led by G2 Venture Partners. The company intends to use the funds to accelerate its technology roadmap, and scale its business operations. Led by Jacqueline Claudia, CEO, Smarter Sorting uses data science to give retailers and brands instant and accurate answers on how to make, market and move consumer products via a Product Intelligence Platform and a complete set of physical attributes, chemical composition and classification rules – with over 456 billion data points – on millions of regulated consumer products. By instantly mapping product data to regulatory and handling data, the platform helps customers reduce their environmental impact, remain compliant and avoid fines.The company currently serves 24 national supermarkets, warehouse clubs and big-box retail customers, including Costco, Wegmans and Albertsons Companies, and more than 1,600 consumer brands.23/03/2022
