USA – Augeo, a St. Paul, MN-based company focused on enterprise engagement platform technologies, acquired Brand Networks, a Rochester, New York-based social media marketing company that provides global enterprises with AI-powered tools.
The amount of the deal was not disclosed.The acquisition augments Augeo’s engagement solutions spectrum and data collaboration initiative. Valor Siren Ventures participated in the transaction alongside Augeo.Led by CEO Mike Garsin, Brand Networks a social media marketing that provides global enterprises with AI-powered tools for advertising investment and media buying, software solutions to amplify authentic employee advocacy, and clean room collaboration technology to monetize first-party data and audiences across social platforms. The technology leverages AI and machine learning algorithms to promote authentic brand relationships with consumers through popular and emerging social media platforms, such as Meta, LinkedIn, Twitter, TikTok, Snapchat and Pinterest.Led by CEO and Founder David Kristal, Augeo specializes in enterprise engagement technologies that drive transformational experiences and connections for employees, channel partners, consumers, subscribers and members across industries. The company elevates engagement and strengthen relationships for its clients through its workplace engagement, experiential marketing, customer loyalty and crypto loyalty solutions. Augeo serves hundreds of clients including dozens of Fortune 500 companies.15/02/2023