SINGAPORE – Singapore-based Next Gen Foods announced the acquisition of Mwah!, a London, UK-based new food startup producing creamy and indulgent dairy-inspired products from plants.
The acquisition of Mwah! is the first for Next Gen Foods who introduced TiNDLE – its chicken made from plants – less than two years ago. The expansion into new categories that now include plant-based dairy and meat allows Next Gen to continue diversifying its product offerings.Founded in 2020 by Damian Piedrahita and Claudia Comini, Mwah! is a food startup that creates creamy and indulgent dairy-inspired experiences, using plant-based ingredients. Its first product is a creamy and decadent Madagascan Vanilla Gelato, made from plants, that mirrors the indulgent experience of classic gelato. It is lactose-free and made with plant-based ingredients that include cashews, coconut oil, vegetable fibers, natural flavors, sugar, salt, and organic Madagascan vanilla. Mwah! will leverage existing distribution through Next Gen Foods to support the introduction of its products to key markets, including the United Kingdom.Founded in 2020 by Andre Menezes and Timo Recker, two veterans of the animal agriculture and plant-based food industries, Next Gen Foods is a food tech startup developing and commercializing plant-based food brands – including TiNDLE, chicken made from plants, and Mwah!, creamy and indulgent dairy-inspired products. To date, Next Gen Foods has raised $130m in funding.06/03/2023
