GERMANY – Holy, a Berlin, Germany-based direct-to-consumer brand offering a health alternative to regular soft drinks, raised €10.5M in Series A funding.
The round, which brought the total amount to €12.3M, was led by Left Lane Capital, with participation from FoodLabs, Simon Capital, V3 Ventures, Bela Seebach, Benjamin Kremer and Noel Bollmann, and the venture arm of Hamburg-based media company OMR.The company intends to use the funds to expand into new European territories including the UK, launch new products, and move into retail channels.Co-founded by Frederick Jost, Philipp Nass, and Mathias Horsch in 2020, Holy offers a health and sustainable alternative to traditional soft drinks. The company, which currently has a team of 25, has more than 200,000 customers across four European countries, and has sold more than 10 million drinks entirely online. Its strategy now includes launching new products, expanding into new territories across the continent, including the UK, and moving into retail channels.24/08/2023
