UK – Swallow, a London, UK-based provider of a financial pricing platform, raised $1M in funding.
The round was led by Connect Ventures and Jigsaw VC.The company intends to use the funds to accelerate its product development, customer acquisition and business development efforts.Founded in 2022 by Callum Rimmer, Swallow is a free-to-use, no-code Software as a Service (SaaS) platform to create and manage pricing models by separating them from software development code. The company empowers professionals to own their pricing operations without needing any developer input. With it, pricing model changes can be done in minutes and served to customers with confidence. Rimmer previously founded By Miles, a usage-based car insurance startup based in the UK, which he co-founded in 2016. By Miles was acquired by Direct Line Group in April 2023. He had previously worked at Goldman Sachs, Deutsche Bank, Orange and Tesco.11/09/2023
