UK – Pixis, a London, UK-based codeless AI infrastructure company for marketing, raised $85M in C1 funding.
The round, which brought the total amount raised to date to $209M, was led by Touring Capital with participation from Grupo Carso, General Atlantic, Celesta Capital and Chiratae Ventures also participated.The company intends to use the funds to accelerate growth of its AI capabilities, invest in R&D to refine and launch a generative AI-powered creative studio, and build strategic product and business partnerships.Led by Shubham A. Mishra, co-founder and CEO, Pixis is a no-code AI platform helping brands scale all aspects of their marketing and improve their decision-making processes via targeting, in-flight performance optimization and generative AI capabilities. Its codeless AI infrastructure delivers over 200+ proprietary AI models that provide marketers with plug-and-play AI products – from campaign optimization to creative asset generation – without having to write a single line of code. Since launch, the company has demonstrated a high level growth trajectory, with its platform leveraged by more than 200 global brands including names like DHL, Carsome, JOE & THE JUICE, Kavak, HDFC Bank, among others. Pixis recently launched its creative studio, with AI capabilities that enable brands to instantly generate photorealistic creative assets – both 3D images and videos – through text prompts. The creative studio is integrated into the company’s marketing campaign optimization capabilities, embedding contextual campaign data into the creative asset generation process.They also have offices in Mumbai, India, Chicago, and Burlingame, USA. 14/09/2023
