USA – Prismatic, a Sioux Falls, SD-based provider of an embedded integration platform (iPaaS) for B2B SaaS companies, raised $22M in Series B funding.
The round was led by Five Elms Capital.The company intends to use the funds to accelerate the expansion of its R&D, innovation and enhancements to the embedded iPaaS platform. Future updates and launches enabled by this investment will drive more versatility in the ways SaaS teams can build, manage, and embed integrations.Led by CEO Michael Zuercher, Prismatic provides an integration platform for B2B software companies. It enables users to build integrations to the other apps that customers use and to add a native integration marketplace for products. The system encompasses an integration designer, embedded integration marketplace, integration deployment and support, and a purpose-built cloud infrastructure. Commenting on the news, Michael Zuercher, said: “Modern B2B SaaS teams juggle a growing expectation to integrate with the other software their customers use. Fulfilling these requirements is costly, time-consuming and frustrating, but Prismatic’s embedded integration platform (embedded iPaaS) provides a seamless, scalable experience that enables teams to focus on innovation“17/01/2024
