Thistle Scores $10.3M in Series B

Thistle, a tech-enabled food and nutrition brand, has raised $10.3 million in a Series B financing led by PowerPlant Ventures, with participation from Siddhi Capital, Alumni Ventures Group, and Rich Products Corporation's venture arm.

Since 2013, Thistle has been on a mission to ensure access to a safe and abundant food supply composed of real, whole foods that both improve human health and reduce our environmental footprint. Cofounders Ashwin Cheriyan and Shiri Avnery saw how two generational problems, the declining health of the population and the planet, pointed to a single solution: get everyone to eat more plants! They set out to develop delicious, plant-forward products as part of a convenient service to allow the modern consumer to invest in their health and that of the planet.