CANADA – WTWH Media, a Cleveland, OH-based digital-first B2B media and marketing company, acquired Engineering.com, a Toronto, Canada-based leading digital B2B media company.
The amount of the deal was not disclosed.Engineering.com is a digital B2B media company with a mission to inform, inspire, and engage engineering minds. The company maintains an audience of more than two million registered users across its platforms, including Engineering.com, Eng-Tips, Tek-Tips, and TenLinks.Led by Scott McCafferty, CEO, WTWH Media is a digital-first B2B media and marketing company that connects brand marketers with targeted, hard-to-reach audiences of executives and practitioners. It serves three core industry verticals including Engineering, Healthcare and Life Sciences, and Foodservice, Retail, and Hospitality. WTWH Media maintains a portfolio of engineering-focused digital media properties, including Design World, EE World Online, and The Robot Report. By adding the digital B2B media assets of Engineering.com to its network of brands, WTWH Media expands its reach and bolsters its position as a provider of news, information, and value-added insights for the engineering community. This strategic combination will enable both organizations to explore new opportunities, enhance content offerings, and provide even greater value to their respective audiences.13/12/2023