USA – Medallion, a NYC-based provider of a direct artist-to-fan platform, raised $13.7M in Series A funding.
The round was led by Dragonfly and Lightspeed Faction, alongside technology investors such as Coinbase Ventures, Infinite Capital, J17, The Chernin Group, Third Prime, and Zeal Capital, as well as music industry investors including Bill Silva Entertainment, Black Squirrel, Guy Lawrence of Disclosure, Foundations Artist Management, Jungle, Mt. Joy, Method, Tiga, and TAG Music.The company intends to use the funds to accelerate a technical roadmap to deliver net new revenue opportunities for artists and immersive experiences for community members around pivotal artist moments.Led by CEO Matt Jones, Medallion provides a direct-to-consumer platform built which gives artists the ability to reach, engage, and monetize their most valuable fans. Since launching in 2022, the technology has enabled artists to launch community-driven digital environments and target their highest intent fans to deliver exclusive access to drops, merchandise and experiences. Medallion’s most recent product release is Digital Deluxe, a chart-eligible format in the UK, Australia and Germany. The premium product seamlessly integrates exclusive audio and visual content to tell the story behind the music. 06/01/2024
